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SEA & Paid Media Manager (m/f/d)

Peachtree City, GA, United States

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Are you ready for a challenge?

The GIEBEL Group brings together companies with a shared mission: to control moisture before it becomes a problem. Our filter solutions (GIEBEL Adsorbers) and high-performance desiccant mixtures (GIEBEL Desiccants) protect machines, systems, and valuable goods from moisture damage – worldwide. And to ensure that our solutions reach exactly the people who need them, we are looking for you.

As SEA & Paid Media Manager (m/f/d), you will be responsible for planning, structuring, and optimizing our international campaigns on Google and LinkedIn. You will ensure that clicks turn into qualified leads – and leads turn into actual projects.


Your responsibilities


  • Design, development, and continuous optimization of SEA campaigns (Google Search & LinkedIn Ads)
  • Development of scalable campaign structures for international markets
  • Development and optimization of retargeting strategies for lead generation
  • Implementation and further development of conversion tracking and performance analysis
  • Continuous optimization of cost per lead while maintaining consistently high lead quality
  • Generation of sales-qualified leads (e.g., engineers with ongoing plant projects, operators with maintenance problems, or purchasers with specific inquiries)
  • Close cooperation with marketing, sales, and product management


Your profile


  • Experience in performance marketing with a focus on Google Ads (SEA)
  • Very good knowledge of LinkedIn Ads
  • Experience in international campaign management
  • Confident use of tracking, conversion measurement, and performance analysis
  • Analytical thinking and data-driven approach to work
  • Very good English skills
  • Interest in technical products and B2B marketing


What we offer


  • Exciting performance marketing projects in the international B2B environment
  • Creative freedom and responsibility for lead generation for the GIEBEL Group
  • Collaboration in a technically demanding environment


Interested? Then we look forward to receiving your application to evb@gf-dry.com (attn: Ms. Elisabeth van Bezooijen).


 

Apply Now!