Are you ready for a challenge?
The GIEBEL Group brings together companies with a shared mission: to control moisture before it becomes a problem. Our filter solutions (GIEBEL Adsorbers) and high-performance desiccant mixtures (GIEBEL Desiccants) protect machines, systems, and valuable goods from moisture damage – worldwide. And to ensure that our solutions reach exactly the people who need them, we are looking for you.
As SEA & Paid Media Manager (m/f/d), you will be responsible for planning, structuring, and optimizing our international campaigns on Google and LinkedIn. You will ensure that clicks turn into qualified leads – and leads turn into actual projects.
Your responsibilities
- Design, development, and continuous optimization of SEA campaigns (Google Search & LinkedIn Ads)
- Development of scalable campaign structures for international markets
- Development and optimization of retargeting strategies for lead generation
- Implementation and further development of conversion tracking and performance analysis
- Continuous optimization of cost per lead while maintaining consistently high lead quality
- Generation of sales-qualified leads (e.g., engineers with ongoing plant projects, operators with maintenance problems, or purchasers with specific inquiries)
- Close cooperation with marketing, sales, and product management
Your profile
- Experience in performance marketing with a focus on Google Ads (SEA)
- Very good knowledge of LinkedIn Ads
- Experience in international campaign management
- Confident use of tracking, conversion measurement, and performance analysis
- Analytical thinking and data-driven approach to work
- Very good English skills
- Interest in technical products and B2B marketing
What we offer
- Exciting performance marketing projects in the international B2B environment
- Creative freedom and responsibility for lead generation for the GIEBEL Group
- Collaboration in a technically demanding environment
Interested? Then we look forward to receiving your application to evb@gf-dry.com (attn: Ms. Elisabeth van Bezooijen).